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India's D2C brands lose 94% of mobile shoppers without purchase: Report

E-tailing 2 min read India’s D2C brands lose 94% of mobile shoppers without purchase: Report Nearly 94 per cent of mobile shoppers visiting direct-to-consumer (D2C) brand websites in India leave without making a purchase, highlighting a major challenge for online retailers despite the country’s rapidly growing mobile commerce market, according to a report. ANI Published On Jul 22, 2026 at 11:00 AM IST Select ETRetail as Preferred Choice on Google Copy Link Share on WhatsApp Share on Linkedin Share on X Share on Telegram Share on Facebook Indias D2C brands lose 94% of mobile shoppers without purchase: Report Nearly 94…

Source: ET Retail India

India's D2C brands lose 94% of mobile shoppers without purchase: Report