9/15/2023 TikTok is rolling out e-commerce in the U.S.TikTok now serves as a full-fledged U.S. e-commerce platform, and digital retail will never be quite the same.Speculation that TikTok, which has been the most downloaded app in the U.S. since late 2018, would take advantage of its vast user base and ability to influence (if not set) popular social trends by venturing into American e-commerce has been going on for some time. The company confirmed those suspicions with the recent release of its TikTok Shop e-commerce offering here.TikTok has already been serving as an online retail platform in countries including the U.K.,…
