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Over half of android apps downloaded by UAE consumers uninstalled in under 30 days, AppsFlyer research – CIO News

Over half of android apps downloaded by UAE consumers uninstalled in under 30 days, AppsFlyer research – CIO News

Dubai, United Arab Emirates: AppsFlyer today unveiled a new report that reveals that UAE consumers are easily disenchanted by the mobile applications offered by brands—the majority (56.44%) of Android applications are uninstalled within just 30 days of being downloaded. This figure is notably higher than that for more mature markets such as the United States and the United Kingdom, where the average 30-day uninstall rate for Android apps stands at 46.76% and 47.82%, respectively.Commenting on the implications of the above-average rate… 

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